Web Survey Bibliography
This chapter presents a brief background on how cognitive interviewing developed and how it is commonly used today. It evaluates some new modes that facilitate the recruitment of participants and the interviewing process itself. A set of common best practices has developed across a range of organizations over the past 30 years. The chapter summarizes those practices, and describes how new technologies allow for an evolution of common practices to meet a changing (survey) world. Skype interviews produced more nuanced findings than the results obtained from Second Life interviews. That is, the ability to see the participant's real face, rather than their Second Life avatar, resulted in more observations of potential measurement errors in the form of question problems as well as nonverbal cues. However, Second Life interviews were slightly less likely to indicate participant disengagement.
Web survey bibliography - In Hill, C., Dean, E., Murphy, J. (eds.): Social Media, Sociality, and Survey Research. Wiley (6)
- The Future of Social Media, Sociality, and Survey Research; 2013; Hill, C., Dever, J. A.
- Collecting Diary Data on Twitter; 2013; Richards, A., Dean, E., Cook, S.
- Second Life as a Survey Lab: Exploring the Randomized Response Technique in a Virtual Setting; 2013; Richards, A., Dean, E.
- Virtual Cognitive Interviewing Using Skype and Second Life; 2013; Dean, E., Head, B., Swicegood, J. E.
- Sentiment Analysis: Providing Categorical Insight into Unstructured Textual Data; 2013; Haney, C.
- Decisions, Observations, and Considerations for Developing a Mobile Survey App and Panel; 2013; Roe, D. J., Zhang, Yu., Keating, M.